Frequently Asked Questions
Below are several frequently asked questions about franchising
and working with a professional Gatewood Marketing advisor.
If you do not see your questions answered here please don't hesitate
Who is Gatewood Marketing?
Gatewood Marketing is a franchise
consulting firm located in Largo, MD.
Our firm has extensive knowledge and resources about the franchise
industry allowing us to offer our clients an inside look at hundreds
of different franchise opportunities.
Why would someone use a franchise consultant?
A professional franchise consultant can offer candidates a wealth
of general and inside information about the franchise industry as
well as about specific franchise industries and opportunities.
Gatewood Marketing helps save our clients time
by assisting with much of
the initial legwork required in identifying rock solid opportunities
that meet your criteria and are available in your desired market.
Why are your services free?
The truth is our services are not free - they are just free to
you, the franchise seeker. Gatewood Marketing is paid
by the franchises we represent
to assist them in the development and growth of their business.
Which franchises does Gatewood Marketing represent?
Gatewood Marketing currently works with over 400 of today's
top franchise opportunities from dozens of different industries.
Do I pay more for a franchise if I use a Gatewood Marketing
Absolutely not. In single unit franchising fee negotiation is very
rare. Most everyone pays the same franchise fee regardless of how
they are introduced to the franchisor. In area development and
master franchise deals we can often assist our clients with negotiations
saving them thousands of dollars on initial fees.
What is it like working with a
Gatewood Marketing consultant?
Our approach to this business is very simple and straight forward.
Our consultants will conduct an initial interview to gain
insight to your previous experiences, goals, strengths, weaknesses,
investment range, target market and more. We will then work to select
ideal franchises for you and assist you in researching the opportunity.
When our clients are ready to take a serious look at a franchise
we will facilitate the introduction then remain by your side throughout
the remainder of the process.
Are there aggressive sales tactics used in this business?
NO! Franchising is not a sales business - it's a mutual discovery
process. Good franchises are not sold - they are awarded. Only when
both parties feel there is strong potential for success does anyone
begin to consider investing in the franchise. "Selling"
a franchise to a less than ideal candidate is generally a recipe
for failure for both franchisee and franchisor. Aggressive sales
techniques is not how winning franchisors are built.
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